JOIN WELEDA'S MISSION

Treat soil, the skin of the Earth, as you would your own skin.

Soil, just like our skin, is a living, breathing eco-system. It is the living skin of our Earth. But, a third of the Earth’s soil is degraded, threatening animal and plant habitats, and increasing greenhouse gas emissions. For over a century, Weleda has been growing the plants used to make our iconic products using natural, soil-friendly methods. We keep soil healthy and make it as biodiverse as possible by working with biodynamic farming principals and collaborating with regenerative farming projects around the world. Our commitment to soil is at the heart of all our ingredient sourcing because it is the key to thriving ecosystems. Without healthy soils, we cannot tackle the crisis facing nature today.

JOIN OUR PLEDGE TO #SaveEarthsSkin

Weleda, in collaboration with DIRT charity and Arizona Muse, is embarking on a mission to Save Earth’s Skin.

"Weleda’s Save Earth’s Skin mission is all about treating soil, like we would our own skin – without harsh chemicals and in a way that demands care. We can all do our bit when it comes treating the Earth with the respect it deserves.”

Arizona Muse - model, environmental activist & founder of DIRT

It starts with us!

In the same way we protect our skin, we can protect the Earth’s skin. Get involved one small action at a time, with these simple tips and tricks:

Tip 1: Look for third party certifications and be aware of Greenwashing

To make sure a product is really delivering against what it’s claiming, look for certifications and third party standards that have independent testing measures. With Weleda, you can be confident that the products are made in a way that respects the Earth.

Tip 2: Be mindful about what you eat and drink

Buying organic and biodynamic food and drink means the farming abstains from the use of chemical pesticides and synthetic mineral fertilisers. This in turn benefits the soil, plants, and animal habitats.

TIP 3: If you have a garden or at your local park

Plant a myriad flowers and allow wild plants to grow. In your garden, by not trimming your lawn too short, you provide habitats for small organisms. Grow crops in bare patches to prevent erosion.

TIP 4: When growing plants choose peat-free compost

Whether you have your own garden, a balcony, indoor plants, or support an urban garden project, compost feeds the soil, keeps it healthy and functional. Ensure the compost you’re using is peat-free.

By supporting Weleda, together, we take action for soil health.

By supporting Weleda, together, we take action for soil health.

  • 80% of all plant ingredients are organic

  • All our plant ingredients grown in our Weleda NZ gardens in Hawke's Bay are biodynamic

  • Weleda gardens are cultivated using biodynamic principles

  • Sustainable supply chain certified by UEBT "Sourcing with Respect"

  • By integrating compost more CO2 is bound than emitted

  • Our regenerative farming partnerships will increase from 50 to 60 by 2025

  • Our corporate footprint is carbon neutral (GHG Protocol Scope 1 & 2)

  • As a B-Corp, we actively work on a model for a sustainable economy

Our skin and soils are quite alike and at Weleda, we believe both are equally worth protecting and caring for.

Did you know?

Did you know?

  • Soil, just like our skin, has a microbiome

  • One teaspoon of soil can hold more organisms than there are people on the planet

  • 50% of CO2 is bound in our soils. They are the largest CO2 reservoirs after the oceans

  • Every minute, 23 hectares of arable land are lost globally to drought and desertification

  • It can take up to 2,000 years for ten centimetres of soil to emerge naturally

JOINING FORCES

Together with Arizona Muse, DIRT charity, and The Sustainable Soil Alliance, we embark on a journey to educate about the importance of healthy soil. Weleda invests an additional 1% of turnover in the preservation of biodiversity, climate protection and soil conservation. In 2022, we support regenerative agriculture projects with €400,000 Euro.

Here in New Zealand we are working on a number of partnership to educate children and adults on how we can all care better for the soil in Aotearoa. In Germany, Austria and Switzerland, we support the Swiss Organic Foundation's Soil Fertility Fund, helping farmers to cultivate more than 1 million square metres of land organically. In Australia, we support the organisation Carbon8, which also supports farmers who work in a regenerative way and ensures that CO2 from the atmosphere is bound as carbon in the soil. In France, we help the organisation La Sauge to run an ecological community garden in Paris. Further initiatives in Spain, Czech Republic, Italy, England and South Korea can advance ecological change with our help.
We see soil protection as a common task!

PLEDGE & WIN

PLEDGE & WIN

Pledge your support to help Save Earth's Skin and enter the draw to win our monthly $250 prize pack!

Join our pledge to Save Earth's Skin now

Learn more

Solutions to improve soil health

Methods such as humus build-up, regenerative agriculture and carbon farming improve soil health. By activating and strengthening soil life, they also enhance soil fertility and biodiversity. That also benefits the climate.

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What does soil do for people and nature?

Over millions of years, our planet has developed a dynamic soil ecosystem. Myriad living organisms contribute to the carbon cycle and maintain soil fertility. But the soil is under threat and needs our support.

Learn more

How compost helps your garden soil

Also known as “gardener’s gold,” or “black gold”, compost is best when it comes from your own garden. The rewards of composting include healthy, nutrient-rich soil. Martina Kolarek, a biochemist and hot compost specialist, provides expert advice.

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What we need to know about the soil condition

Soil is the foundation of agriculture. Agronomist, farm educator and soil expert Dr. Ulrich Hampl explains how the tiniest creatures play a role in soil health and how even the untrained eye can recognize healthy, humus-rich soil.

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Family-Friendly Biodynamics

How to Make Leaf Mould

You don’t have to go on a bush walk to experience the quality of healing soil - you can easily make it at home from fallen leaves.

Learn more

#SaveEarthsSkin

We can all make a difference! Join our mission to help raise awareness about the importance of soil for the future of our planet. Share your soil-friendly tips with your communities on social media by using hashtag #SaveEarthsSkin.